Social Media Marketing Manager
at Dynamic Workforce Solutions Singapore
- Full Time
- 1 month ago
- 6,000 - 8,500 USD Monthly
- 1 (vacancy)
Job Role Insights
-
Date Posted:
Posted 1 month ago -
Hiring location
Singapore -
Offered Salary
6,000 - 8,500 USD / Monthly -
Min. Qualification
Bachelor’s Degree -
Experience
3 Years Min -
Job Type
Full Time -
Job Role
Sales & Makerting Executive
Key Responsibilities
1. Social Media Strategy & Conversion Optimization
- – Develop and implement data-driven social media strategies to drive traffic, increase sales, and enhance customer engagement.
- – Identify key customer segments and tailor content to optimize engagement and conversion rates.
- – Collaborate with the sales team to align social media initiatives with business objectives.
- – Monitor and analyze performance metrics to refine strategies for continuous improvement.
2. Content Creation & Optimization
- – Create, curate, and optimize engaging multimedia content (captions, posts, videos, ads) to drive conversions.
- – Utilize creative tools like Canva, CapCut, or similar software to design visually compelling content for various platforms.
- – Regularly assess content performance and adjust strategies to maximize engagement and sales impact.
3. Community Management & Customer Engagement
- – Actively manage social media interactions, responding to comments, messages, and inquiries in a professional and timely manner.
- – Work closely with the sales team to address customer queries, enhancing brand trust and satisfaction.
- – Guide potential customers from social media interactions to bookings or purchases through effective engagement strategies.
4. Social Media Advertising & Campaign Management
- – Plan, create, and manage paid social media campaigns to generate leads and increase sales.
- – Develop high-converting ad creatives and copy tailored to target audiences.
- – Monitor and optimize campaign performance to achieve sales goals efficiently.
5. Lead Management & Sales Support
- – Implement tracking systems for social media-generated leads and follow up effectively.
- – Collaborate with cross-functional teams to refine lead management processes and improve conversion rates.
- – Provide insights based on social media interactions to support product and service enhancements.
6. Trend Monitoring & Strategic Adaptation
- – Stay updated on emerging social media trends, platform updates, and best practices.
- – Adapt strategies to evolving user behaviors to maintain relevance and effectiveness.
- – Introduce innovative methods and tools to enhance engagement and drive sales growth.
Requirements
- – Bachelor’s degree in Marketing, Communications, Business, or a related field.
- – At least 4 years of experience in social media marketing, with a focus on driving conversions and sales.
- – Strong knowledge of social media platforms (Facebook, Instagram, TikTok, Xiaohongshu/XHS, etc.), with hands-on experience in community management.
- – Proficiency in social media management tools, analytics, and video editing software (e.g., Canva, CapCut).
- – Excellent communication, creative, and analytical skills to develop impactful content and optimize campaigns.
- – Ability to work independently, manage multiple tasks, and meet deadlines while ensuring high-quality outcomes.
