
Marketing Executive
at BestHire Agency Limited
- Full Time
- 1 month ago
- 2,800 - 4,200 USD Monthly
- 5 (vacancy)
at BestHire Agency Limited
Marriott Hotels:
- Duxton Reserve Singapore, Autograph Collection
- Maxwell Reserve Singapore, Autograph Collection
- The Vagabond Club, a Tribute Portfolio Hotel
- The Serangoon Club, a Tribute Portfolio Hotel
Restaurants & Bars:
- Yellow Pot, Anouska's (Duxton Reserve)
- Shikar, Cultivate Cafe, Isabel Bar, Officers’ Mess Polo Bar (Maxwell Reserve)
- The Whiskey Library & Jazz Club, Sharab aur Kebab (The Vagabond Club)
- GupShup (The Serangoon House)
Garcha Group Benefits:
- As an associate of a Marriott hotel, you, your parents or parents-in-law, children, spouse/domestic partner, and siblings are eligible for discounts on F&B and room rates in 8,700+ hotels worldwide
- As an associate of a Marriott hotel, you have access to the “Global Learning + Development” tool which creates for you personalised learning experiences designed to help you thrive in your Marriott career journey
- Comprehensive health insurance plan with Raffles Insurance with the option to upgrade at subsidised corporate rates
- 2-night yearly staycation including all meals and beverage (incl. alcoholic) in any of the four Garcha Group hotels in Singapore
- 20% off food & beverage at Garcha Group restaurants and bars and all Marriott hotels
Responsibilities include but are not limited to:
- Be a brand guardian for The Garcha Group, setting the tone as well as the look & feel ofall communication.
- Create and execute social media calendar for daily content on social channels such as
Facebook and Instagram.
- Create and execute EDM schedule.
- Review and respond to all reviews on social media, Marriott and OTA channels within 24
hours.
- Initiate and maintain a yearly schedule of events for marketing campaigns.
- Plan, coordinate and execute marketing campaigns both room-side as well as F&B at
property level, enabling more customized and need based marketing.
- Create and organise photography, videography and associated editing for all marketing
needs.
- Maintain and update Marriott and "vanity" hotel and F&B websites' content to ensure all
communication is up-to-date and on brand
- Create and ensure version control of all graphic collateral assets in all departments of all
hotels and F&B.
- Coordinate PR events with and independently from PR company, and continue
relationships/partnerships.
- Assess, recommend, and develop and maintain relationships with influencers, through a
planned schedule of invitations to hotel inspections and hosted events.
- Respond to all emails within 24 hours regarding any marketing and influencer
opportunities.
- Be up to date with online, above the line, below the line market trends and new
developments.
- Actively monitor competitors' online, above the line, below the line marketing programs
- Identify other online marketing opportunities to increase brand and hotel awareness from
time to time.
- Drive traffic and conversion for the F&B dining venues website, ensuring offers are relevant to the market and produce results
- Maintain and update website content to ensure brand standards and web audit goals are met
- Create awareness and visibility of F&B website through Search Engine Optimization and Display Media
- Ensure optimal utilization of Marriott digital tools and channels to maximize marketing coverage
- Manage social media channels to build brand reputation and loyalty through relevant and engaging content that is brand compliant
- Ensure hotel meets Marriott’s social media measurement goals
- Develop social media campaigns and strategies to increase hotel’s presence and participation
Other Projects/Responsibilities:
>Identify online marketing opportunities to increase property visibility and awareness
>Keeping abreast with online market trends and new developments
>Actively monitor competitors’ pricing and marketing programs
>Support and give advice on any-related digital / online initiatives
>Develop annual digital marketing strategy for the hotel
> Produce videos and/or prints for media marketing purposes