Assistant Manager (Digital Media)
at Prowess Talent Management
- Full Time
- 1 month ago
- 5,500 - 7,000 USD Monthly
- 1 (vacancy)
Job Role Insights
-
Date Posted:
Posted 1 month ago -
Hiring location
Singapore -
Offered Salary
5,500 - 7,000 USD / Monthly -
Min. Qualification
Bachelor’s Degree -
Experience
5 Years Min -
Job Type
Full Time -
Job Role
Manager
Responsibilities:
- Develop and implement media strategies aligned with marketing objectives, ensuring effective channel selection and ad placements.
- Oversee the daily media implementation and reporting of performance across paid channels (search, social, programmatic) to measure impact and optimise performance.
- Negotiate with media vendors to secure optimal rates and value-added opportunities.
- Manage ad bookings across digital, social and traditional platforms, coordinating copy instructions, material specifications and submissions with media and creative partners.
- Oversee digital ad operations, including campaign setup on self-serve platforms, ad tagging and ensuring proper ad delivery.
- Monitor campaign performance, providing detailed analysis and cost reconciliation and generate insights for marketing strategy.
- Prepare media plans, budgets and performance reports to ensure cost efficiency and maximum ROI.
- Ensure timely execution and delivery of media bookings by managing deadlines.
- Stay up to date with media trends, emerging technologies and industry best practices.
Experience:
- – 5+ years’ experience in media planning and buying across traditional and digital platforms.
- – Strong understanding of media trends and the ability to analyse data across various channels (print, TV, radio, digital, social).
- – Hands-on experience with Google Ads, Meta Ads Manager, DoubleClick Bid Manager and campaign setup on self-serve platforms.
- – Proficient in using media research tools to extract data and generate insights.
- – Skilled in negotiating with media vendors for competitive rates and value-added opportunities.
- – Experience with media analytics tools (e.g., Google Analytics, Meta Ads Manager) to track performance and prepare reports.
- – Strong budget management experience, ensuring cost efficiency and maximising ROI.
- – Knowledge of audience segmentation, media trends and campaign optimisation across paid channels.
- – Ability to work independently and collaborate effectively with multiple stakeholders.
- – Excellent organisational skills with the ability to prioritise tasks and meet deadlines under pressure.
- – Strong written and verbal communication skills, with experience presenting to stakeholders and liaising with vendors and agencies.
- – A team player, adaptive, resilient to change and eager to learn new skills.
- – Comfortable working with numbers and using data to inform decisions.
- – A degree in marketing, advertising, business or a related field is desirable.
